What is conversion rate optimization?

What is conversion rate optimization?

Conversion Rate Optimization CRO is the technical and systematic marketing optimization process that increases the number of visitors to grow the business. It is a total understanding of the behavior and attitude of the visitor towards the website. The desired action...
5 Reasons Why Your Local Business Needs SEO

5 Reasons Why Your Local Business Needs SEO

Today, Search Engine Optimization is one of the primary principles you need to follow if you want to become an established and well-recognized brand. Since 87% of today’s consumers buy their desired products and services online, SEO allows your prospective...
The Three Types Of SEO Services

The Three Types Of SEO Services

As you scout around for SEO services, you may wonder what sets one company’s SEO services apart from another’s. Companies that provide SEO services usually use different SEO philosophies, tools, and methods for optimizing their clients’ websites. These different...
An Introduction to PPC

An Introduction to PPC

One of the great things about SEO is that once you’ve climbed to the top, it doesn’t have to cost you much at all to stay there. The problem is that it can take an awfully long time to get to that point. PPC meanwhile offers you the precise opposite strengths and...
What Video Marketing is All About

What Video Marketing is All About

Definition Video marketing refers to incorporating videos into your marketing campaigns so you can promote your company, product or service. A business using this type of internet advertisement creates short videos about specific topics they want to promote, using...